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McDonald’s Coolsingel

‘World’s Fanciest McDonald’s’

McDonald’s invited Mei architects and planners to design a new pavilion on this spot with a character in keeping with the (renewed) Coolsingel and the rich historical surroundings. After a very fast construction time of two months a spectaculair new pavilion now shines in the heart of Rotterdam.

Project info

Completed in March 2015

McDonald’s Coolsingel 44

McDonald’s restaurant

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Connection with the city

The new building of the McDonald’s volume has been carefully detailed and articulated by Mei to open up views of the monumental post office behind it. As a result, the pavilion has the most compact possible core, with glazed façades all around. A fully transparent lobby, with entrances on three sides, makes it seem as though the public space flows through the building.

To strengthen the connection between the pavilion and its surroundings, the outdoor terrace will feature the same furniture found in other public spaces in the city of Rotterdam.

View at the Coolsingel

Counter and kitchen are located on the ground floor. A one piece steel spiral staircase leads from the lobby to the seating area on the first floor. From here the visitors have a beautiful panorama view overlooking the Coolsingel.

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A shiny pavillion – day and night

Just like the historical buildings in the area, the pavilion features a richly articulated façade, carried out in one single material: gold anodized aluminum. This warm and elegant-looking material is vandal-proof and enduring at the same time.

As McDonald’s is open day and night (24/7), its appearance after dark is important. By day the building is inviting to shoppers, while in the evening it glows to attract the nightlife crowd. The skin of brass is perforated with heart-shaped openings to form a ‘veil’ around the glazed building through which illumination shines. With the application of various degrees of perforation, the brass façade depicts a crowd of people on Coolsingel. After all, the new McDonald’s is built for the people of Rotterdam, who now have yet another reason to be proud of their city.

“This might be the fanciest McDonald’s in the world”

Business Insider UK

Integrated power boxes

The various power boxes for utilities and traffic regulation systems, always an eyesore on the street, are integrated into the building. Moreover, the incorporation of illumination into the façade will enhance safety on the street. Technical installations are integrated within the roof, which is designed as a fifth façade.

Het McDonalds paviljoen in 1974
The former McDonald’s pavillion in 1974
Kiosk in het voormalige McDonalds paviljoen. Grote borden op de gevel vertellen dat er sigaren te koop zijn.
Newsstand in the same building in 1970, before the arrival of McDonald’s


September 3, 2020

December 13, 2018

  • Nieuws
  • publication

October 26, 2015


July 3, 2015


March 30, 2015

February 12, 2015


November 27, 2014

  • Nieuws
  • work in progress
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New construction with charm? Mei designs it.

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